Galenicum participates in the ESADE Innovation Quest 2013
October 7, 2013
The fourth edition of the ESADE Innovation Quest closed in Barcelona on 30 September. This four-day event organised by eJoventut, a junior consultancy association managed by ESADE Business & Law School students, was centred on the search for innovative solutions for practical cases presented by five companies from various sectors. More than 150 students from several prestigious universities attended the workshop.
Galenicum presented a case centred on the marketing strategies for selling a product in Spain that consider the regulatory framework. Belén Penaba, Galenicum Finance & Human Resources Manager, was in charge of presenting the company, and Águeda Suria, Partner Deputy, assumed the task of coordinating the progress of the workshop.
After the workshop centred on the case, with the participation of thirty-two students divided into seven teams with four members each, the results were presented and assessed by two of the founding partners of Galenicum acting as a jury. Joaquim Domingo, R&D & Sales Manager, and Erich Büchen, Operations Manager, elected the most innovative proposal coming from this initiative in line with the values of commitment to innovation and the talent that are part of the Galenicum DNA.